by Diann Turner | Oct 3, 2024 | Frictionless Guest App Posts, Frictionless Tips
It’s hard to believe that fall is upon us. It’s time to put away the sunscreen and pull out the sweaters! To many, it will be a welcome relief from those 100+ degree days. There’s nothing better than crisp autumn days and all things pumpkin!
Fall not only ushers in cooler temps and maybe a little snow on some mountain peaks, it also marks the beginning of state, regional and national lodging association conferences. These conferences provide a great opportunity for both aspiring and experienced lodging providers to come together to exchange ideas, learn new business strategies from respected speakers and discover innovative products and services.
The first conference will be here before you know it. So get planning and register for a conference or maybe two! Where will we see you?
For your convenience the following list of upcoming conferences has been compiled for you.
• October 27th – 29th, 2024: Michigan B & B Association at the Amway Grand Plaza in Grand Rapids, MI.
• November 3rd – 6th, 2024: Select Registry at the Rancho Bernardo Inn in San Diego, CA.
• November 12th – 13th, 2024: Washington Independent Inns Network at The Winds Casino Resort in Arlington, WA.
• November 12th – 14th, 2024: New England Inns & Resorts Association at the Cliff House Maine in Cape Neddick, ME.
• November 18th – 20th, 2024: Mid Atlantic Innkeepers at the DoubleTree Resort in Lancaster, PA.
• December 3 – 5th, 2024: Midwest Association of Independent Inns at the Holiday Inn & Suites Bien VenU Event Center in Cedar Falls, IA.
• March 24th – 27th, 2025: Association of Lodging Professionals at the Galt House in Louisville, KY.
by Steve Short | Feb 29, 2024 | Frictionless Guest App Posts, Frictionless Tips
Attracting new guests and keeping them coming back has always been an ongoing challenge for the independent lodging industry. This was especially true during the COVID-19 pandemic, and it remains true today.
Property owners and managers have to get creative to survive and thrive. One way to do this is by developing unique experiences for their guests that standout from other lodging properties and B&Bs in their area.
For example, Doug Bagnasco and Jim DeBlasi, the co-owners of the Devonfield Inn, have successfully put this kind of practice into place at their charming inn nestled in the beautiful hills of the Berkshires. By partnering with local businesses, here’s what they offered:
- Created a guided horseback trail ride package that provides stunning views of the Berkshire Mountains.
- Brought in local musicians to perform lawn concerts.
- Offered private yoga sessions from instructors from the Kripalu Center For Yoga & Health.
- Hosted kayaking tour down the Housatonic River.
- Created a fun ziplining package that has become quite popular.
Here are some other creative ideas for creating unique on-property experiences from innkeepers we’ve interviewed:
- Christine Boeke, former owner of the Westcott House Bed & Breakfast, would invite people who work at local attractions to have breakfast with her guests, so they could have an intimate conversation about the area.
- Share your passions with guests, and create an offering around it. For example, beer is the central attraction at WildManDan’s Beercentric B&B.
Much of this hard work does pay off. For example, The Devonfield Inn has been a repeated top-rated bed and breakfast by TripAdvisor and Expedia.
To learn more from Doug and Jim on how to create unique guest experiences that will attract and keep your guests coming back, listen to their podcast here.
